01

INPUTs

Initially the Collective was formed using first level referrals. To stimulate an output Content and Collaboration opportunities are identified and fed into the Consideration process. Once posts are curated these are then shared.

02

OUTPUTS

Through sharing Content and Collaboration opportunities that is of value and interest to the Collective we aim to stimulate the community to refer Connections for Consideration. This process of growing the Collective is essential if SC&CO is to realise it’s vision.

03

OPPORTUNITIES

New Connections are vital to provisioning new opportunities for both Content and Collaboration, as well as provisioning other Connections of their own for Consideration.

04

REVENUE

Collaboration opportunities and delivery of these are the main revenue stream for SC&CO.  By servicing these opportunities revenue is generated which can be invested back into the community and support the delivery of our planned creative initiatives. In turn this investment will lead to more referrals to new Connections.

05

NETWORK EFFECT

  • Growing this community is reliant on referrals. First and foremost, this community is referral only, however referrals equate to further reach, more clients, more resources, better resources and more opportunities.

  • A richer user basis meaning more comments, posts and engagement. More content driven by the Collective meaning a more active platform.

  • Our goal is to be the somewhere to go for updates, inspiration and company information. Somewhere to collaborate and engage with other members and fine new opportunities.

  • The more referrals we can bring in the more opportunities to generate revenue that can be re-invested to achieve more elements on our creative side goals and realise our vision.

06

CReative & CLient side

It is important to remember that our Collective is made up of both Creatives and Clients, both of which can interchange are any time. We want to build an environment where there is value for both sides of the Community.